Find out why your sales page dies. Before you launch it.
ECLIPSE reads your page like a skeptical stranger, names the exact line where buyers leave, and hands you the rewrites. Paste your copy or drop a link. Your report’s ready in about a minute.
Backed by the Clear Skies Guarantee. We respect your privacy & info.
Scored against the Buyer Psychology & Sales Page System: 42 research chapters and 150 sources on why people actually buy.
You spent six weeks on the product. The sales page got a Sunday afternoon.
Then launch day came. Page views. Link clicks. Zero sales.
Or maybe three sales, and then nothing but crickets.
So now you’re guessing:
- The headline?
- The price?
- The ads?
- The audience?
- Mercury retrograde?
Guessing is the expensive part. Every day you send traffic to a page with a hole in it, you’re paying for visitors who were never going to buy. And they don’t leave a note explaining why.
Most sales pages don’t die from bad writing. They die from one unanswered question.
Before anyone pays you, they’re silently running through seven questions:
- Is this for me?
- Will this work?
- Is it worth the money?
- Can I trust you?
- Why now?
- What happens after I buy?
- What if I regret it?
Your page answers most of them. Probably. But you can’t tell which one it’s missing, because you already know the answers. You know what you meant. The buyer only knows what you wrote.
ECLIPSE gives you the stranger’s view of your page before a single stranger sees it.
It runs a premortem, a planning technique psychologist Gary Klein introduced in Harvard Business Review. Instead of asking “will this work?”, you assume it already failed and work backward to why. Turns out we’re a lot better at spotting problems when we stop hoping there aren’t any.
So ECLIPSE assumes your page flopped. Then it traces the death back to the cause, line by line, using the same scoring system I built for my Buyer Psychology & Sales Page System. You get the one thing killing the sale, where it happens, and exactly what to write instead.
What’s in your premortem report
Every report is built from your page’s actual words. No generic tips.
The resuscitation plan
Three fixes ranked by how many buyers they bring back. Each one shows the line on your page now and a rewrite you can paste straight in. This is the part that pays for the tool.
Survival odds out of 100
One honest score, shown as an eclipse. The darker it gets, the more of your page’s pull is blocked. Aim for 80+ before you pay for traffic.
The premortem certificate
Cause of death, contributing factors, and the time of death: the exact line on your page where most buyers leave.
The last scroll
A cold visitor’s inner monologue as they read your page top to bottom. You’ll see exactly where “ooh” turns into “nah.”
The 100-point scorecard
Clarity, message match, desire, mechanism, proof, fit, value, risk, friction and ethics, each with a specific note.
The 10-second test
What a stranger would say your page sells, who it’s for, and what to do next after one quick look.
Objection autopsy
All seven reasons people say “not yet,” from “this won’t work for me” to “I’ll buy it and never use it,” and whether your page answers each one.
The seven questions check
Answered, weak or missing, with the evidence from your copy.
The daylight test
Flags fake urgency, shame-based copy and hype claims that make buyers trust you less, with honest rewrites.
Here’s what a report looks like
An example report for a sample $19 meal plan page from a recipe blogger.
- Cause of death
- The page never says why this beats free recipes.
- Manner
- Death by free alternative
- Time of death
- What’s inside‘120+ delicious recipes the whole family will love’
- The last scroll
- “I have 400 recipes saved on Pinterest already. Why would I pay for more?”
That fix moves the page from selling recipes (free everywhere) to selling the decision being made for you (not free anywhere). From the guide: Desire, and Mental Accounting.
Why this isn’t another AI copy checker
I’m Jade. Before I built my own digital product business, I spent close to a decade in agency growth marketing, running paid campaigns for global brands like Durex AU, Nurofen and LexisNexis Global.
I watched a lot of ad budget get poured onto pages that were never going to convert. The ads weren’t the problem. The page was. And nobody checked it before the money went out.
ECLIPSE is the audit I run before I spend a cent on traffic. It doesn’t grade your page on vibes. It scores it against one fixed set of criteria from my Buyer Psychology & Sales Page System, where every principle is graded by how strong the research behind it actually is.
This is for you if
- You sell digital products: templates, courses, ebooks, presets, AI tools, printables.
- You’re about to launch, relaunch, or turn on ads.
- Your page gets traffic but not sales, and you can’t tell why.
- You write your own copy and want a second set of eyes that won’t be polite about it.
Skip this if
- You want a full sales page written from scratch. ECLIPSE diagnoses your page and rewrites the lines that matter most.
- You haven’t drafted a page yet. Write the ugly first draft, then come back.
- Your page isn’t in English.
- You want to be told it’s perfect. It will tell you the truth.
Less than one day of ads to a page that can’t convert
One-time payment
- Unlimited premortems on every page you build
- Paste your copy or drop in a live link
- Full report in about a minute
- Paste-ready rewrites for your top three fixes
- Scores adjust for your price and traffic (cold, warm or mixed)
Backed by the Clear Skies Guarantee. We respect your privacy & info.
The Clear Skies Guarantee
Run ECLIPSE on your sales page within 14 days. If it doesn’t find at least one actionable reason your page is losing buyers, email me and I’ll refund your $27. You don’t have to argue your case. Just show me the report.
What happens after you buy
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Check out in under a minute. Just your email and payment. No account to create.
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Get your access link by email. It lands in your inbox right after purchase.
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Paste your copy or drop your link. Add your price and who’s landing on the page. Your ad’s first line is optional.
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Read your report and fix the first thing. Start with resuscitation fix number one. It’s ranked first for a reason.
Questions before you buy
Does it work with my platform?
Yes. Systeme.io, WooCommerce, Shopify, Stan Store, Kajabi, Gumroad, Carrd, anything with words on a page. Drop in the link and ECLIPSE pulls the text. If your page loads its copy with JavaScript and the link doesn’t read fully, paste the copy instead. Same report.
Will it just tell me my page is great?
No. It’s built to be honest, not nice. Most first drafts score between 45 and 70. If yours hits 80+, you’ve earned it.
Does it write my sales page for me?
It rewrites the lines doing the most damage, ready to paste. It won’t generate a whole page from nothing. It’s a diagnosis, and the fixes come with it.
I sell a $7 product. Is this overkill?
Low-ticket pages die for the same reasons high-ticket ones do, just faster. Tell ECLIPSE your price and it scores the page for what that buyer needs: a narrow result, fast to understand, easy to start. A $497 course gets judged differently, with more weight on proof and support.
What if I’m not running ads yet?
Perfect timing. Pick “warm” if your audience already knows you, or “cold” if you’re planning to run ads. The ad line is optional. Fixing the page before the traffic arrives is the whole point.
Is my copy saved anywhere?
ECLIPSE doesn’t store your copy or your report. Your page is sent for analysis, the report comes back to your screen, and that’s it. Copy the report if you want to keep it.
Isn’t this just ChatGPT with a nice outfit on?
It uses AI to run the analysis, but it’s not free-styling. Every page is scored against the same research-backed criteria from my 42-chapter guide, in the same 10 areas, with the same point weights. A random chatbot gives you opinions. ECLIPSE gives you a diagnosis.
Find the hole before you pay for the traffic
Your next launch doesn’t need more hype. It needs the one fix you can’t see because you wrote the page. Get the stranger’s view for $27, then fix it before anyone else has to tell you.
Backed by the Clear Skies Guarantee. We respect your privacy & info.